About Optics Many people underestimate the importance of the „optics“ of their business plan. But how you „wrap“ the information tells a lot about you and the seriousness of your commitment. Title Page A well designed title page with a background picture or drawing creates attention and curiosity for the content. In addition, it should contain the name of the project/company, a logo, names of all authors, phone number and E-Mail address of the main […]
Read more →When I sum up the many business plans I have had to review as a juror for various business plan contests, it is clearly evident that some mistakes are made again and again. In the following, I will briefly present my personal top ten list of the most common mistakes. 1. Change your perspective: what does your customer need? Technology vs. Solutions It is all too natural that you are proud of your invention or […]
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